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Writing Credentials

CPA Site Solutions has 5 writers on staff for their blog posts, articles, guest posts, web pages, newsletters, and email marketing campaigns. Each of their writers has several areas they specialize in, and each loves to write.

If you are interested in publishing a guest post or article by any of their writers, please email susannah@cpasitesolutions, or contact each writer individually (see email addresses below).

Writers at CPA Site Solutions

CPA website

Brian O'Connell, President

Brian O’Connell is President and Cofounder of CPA Site Solutions. Brian received his business degree from Babson College and has been a successful entrepreneur for over 20 years.

Brian began CPA Site Solutions in 1998 to help accountants take advantage of the Internet to grow their firms and increase efficiency. Under Brian’s direction, CPA Site Solutions has grown to a staff of 20 and a client list of 5,000 accounting and finance professionals.

Brian enjoys sharing his expertise in the following areas:

  • web design for accountants and small businesses
  • web tools and applications for business use
  • search engine optimization for service providers
  • search engine marketing for service providers
  • social media marketing
  • email marketing
  • video marketing

Here is a sampling of some of Brian’s published work:

How to Keep Costs Low in Your Google AdWords Campaigns – RainToday.com

CPA Website Marketing: Why 3 Out of 4 People Just Won’t Call You – Ezinearticles.com

AdWords – Anatomy of a Search Engine Marketing Campaign – Ezinearticles.com

Learn the Formula of the Most Successful Websites – CPA Site Solutions blog

Feel free to write to Brian at brian@cpasitesolutions.com, and follow Brian and CPA Site Solutions on Twitter at @cpasitesolution.

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CPA websites

Kathy O'Connell, CPA

Kathy O’Connell, CPA, cofounded CPA Site Solutions with her husband Brian in 1999. Kathy has been a CPA for over 20 years. She worked at Ernst & Young and was controller of TD Banknorth before coming on staff at CPA Site Solutions. She also runs a private accounting practice out of her home office.

With years of experience as a sole proprietor, Kathy knows the unique challenges of finding and retaining clients while running your own business. In the last two years, she has become interested in how accountants can use social media, particularly Facebook, Twitter, and blogging, to grow their practice.

Kathy likes to write about the following topics:

  • accounting and tax news and information
  • social media marketing for accountants
  • issues faced by sole proprietors
  • video marketing for accountants

Here are four of the articles Kathy has written:

How to Access Capital from the Small Business Jobs Act – Ezinearticles.com

How to Be a Twitter Pro in 15 Minutes a Day – Netaccountant.net

Attracting More New Clients with a Facebook Page – CPA Site Solutions blog

How Twitter Benefits Your CPA Firm – Accounting Zone

You can reach Kathy at kathy.oconnell@cpasitesolutions.com, and follow Kathy on Twitter at @kathyocpa.

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Norm Miller, SEO Team Lead

Norm Miller is manager of the Search Engine Optimization (SEO) Team at CPA Site Solutions. He helps accountants’ websites rank higher in the search engines with Local SEO services and Google Adwords campaigns. Norm has been with the company since 2008.

Norm enjoys writing about these areas:

  • search engine optimization
  • search engine marketing (pay-per-click advertising)
  • social media marketing
  • article marketing
  • guest blogging

You can get in touch with Norm at norm@cpasitesolutions.com.

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Susannah Noel, Marketing and Communications Manager

Susannah Noel is Marketing and Communications Manager at the company. She manages the company’s referral program and writes newsletter articles, web copy, and press releases for CPA Site Solutions, as well as custom copy for their clients’ sites and email campaigns. Susannah has been with CPA Site Solutions since 2010.

Susannah enjoys writing about these topics:

  • social media marketing
  • keyword research
  • SEO and direct-response copywriting
  • blogging and guest blogging
  • article marketing

Susannah can be contacted at susannah@cpasitesolutions.com.

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Heleigh Bostwick, Marketing Writer

Heleigh Bostwick is a Marketing Writer who writes web copy and articles for CPA Site Solutions. She also writes custom copy for the firm’s clients’ sites and email marketing campaigns. Heleigh has been with the company since 2011.

Heleigh writes about the following:

  • copywriting
  • blogging and guest blogging
  • article marketing
  • video marketing

You can contact Heleigh at heleigh@cpasitesolutions.com.

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