CPA Websites Marketing Tips

There are over 250 website designs available to any accounting website hosted by CPA Site Solutions. As previous posts, such as using a brochure or blending a previous design, have indicated a customization can be a great way to start your CPA website. Clayton, Paulk & Associates used their own website designer with some great results.

Moving Image

No Gray Area. Clayton, Paulk & Associates slogan is, “No Gray Area.” They came up with a design that uses this idea within the black and white colors used throughout.

Moving Image. Another great feature they incorporated is the use of an image that scrolls down the page. What is nice is there is a link that brings you right back to the top of the page at the top of this scrolling image. This means that no matter where you are at you can get to the top of the page.

Simple Yet Effective. This type of website is both simple and effective. There is a strong element of personalization both within the slogan, the choice of colors, and the moving image while still leaving the content to speak for itself.

Working With Your Own Designer. If you have a web designer that you already are working with it is easy enough to incorporate that design element into the CPA Site Solutions system. It is very cost effective as well.

Your firm’s accounting website and brochure say a lot about your firm. What would happen if you could combine the two together?

Mueller's PDF of the brochure

The people at Mueller and Co have done just that with their current firm’s website design. They provided our custom web designers with a pdf of their brochure.

Having the brochure our custom designer found that there was some color variations within the pages. These color variations needed to translate into a template design.

What our custom designer needed was one color combination. This color combination would be displayed on every page of the site.

After talking over the color variations with Mueller and Co. our designer then took  color samples from the brochure. These samples then became integrated as an overall site color theme.

Mueller and Co. Website

Our custom web designer then took that brochure and created a template design. He then integrated the images that display on each page of the brochure into the header.

When you go to their website you will see those images change after a period of time. This allows for some variation and the ability to use all the images they wanted.

What is nice about this type of customization is the consistency it provides between what is handed out physically to prospective clients and what they view online. This can often translate into a more comfortable experience.

This of course is only one of many custom design services we offer for any firm’s website.

Do you have a brochure that you think would look good as a custom design? Give us a call at 800-896-4500 and talk it over with one of our website design experts.

Have any comments regarding any of our website templates for accountants or custom designs? Let us know we would love to hear from you.

As you know, we offer 160 professionally designed site styles for you to choose from for your CPASiteSolutions website. Did you also know that we can help you incorporate a custom site style built by your own web designer?

Our SiteManager tool is so flexible it allows your designer to add their site design to it. This way, you can take advantage of your custom design, our content management tool, and all the other tools, resources and content we can provide for you. By working with your own designer, you’ll have total control over your site design. You can tweak every detail to your exact specifications and even modify your site at any time.

When your designer has completed your new site style, we’ll have one of our designers show yours how to set up all the elements of your custom design, build it right into our SiteManager system and seamlessly integrate all of our features. If you don’t already have a web designer to work with, you can have us customize one of our designs to better reflect your needs, or have us build you a new design from scratch.

We want to make it as easy as possible for you to get what you need out of your website. You shouldn’t feel pressured into choosing something that you don’t totally believe is right for you. That’s why it’s our pleasure to offer you this added service feature.

Take a look over our custom design overview for more information, and let us know if we can help you, or your designer, achieve the result you deserve.